Selentium Group AG and Invest Qatar Forge Strategic Partnership to Expand ZuZum Globally
Selentium Group AG has formalized a strategic alliance with Investment Promotion Agency Qatar (Invest Qatar) through a Memorandum of Intent (MoI) aimed at accelerating the international growth of its AI-powered streaming platform, ZuZum.
The MoI was signed in Doha by Marsel Murtazin, CEO of Selentium Group AG, and Sheikh Ali Alwaleed Al-Thani, CEO of Invest Qatar, underscoring a high-level commitment to advancing digital innovation and cultural engagement across key global markets.
Strategic Significance of ZuZum
Launched in 2025, ZuZum is positioned as a next-generation streaming platform leveraging advanced AI algorithms to deliver culturally resonant content tailored to audiences in the Middle East, North Africa (MENA), and Southeast Asia. With a focus on value-driven media consumption, ZuZum aims to serve a potential user base exceeding two billion people, offering an alternative to dominant global streaming services through regional content partnerships and personalized recommendations.
Executive Perspectives
Marsel Murtazin emphasized the broader vision behind the partnership: “Qatar has positioned itself as a hub for innovation and cultural influence. This memorandum signals more than capital — it signals trust and partnership. With ZuZum, we are building not just a platform, but a bridge between technology and values across billions of people.”
Sheikh Ali Alwaleed Al-Thani highlighted the alignment with Qatar’s national priorities: “We see strong potential in Selentium Group’s vision for AI-powered media. ZuZum aligns with Qatar’s ambition to foster innovation and expand cultural influence globally. This MoI sets the stage for deeper cooperation as the platform reaches its next milestones.”
About Invest Qatar
Invest Qatar is the State of Qatar’s official agency responsible for attracting and promoting investments that support economic diversification and sustainable development, with a particular focus on strategic sectors including technology and culture.
About ZuZum
ZuZum is an AI-driven streaming service developed by Selentium Group AG that prioritizes culturally aligned content and predictive personalization. It targets audiences in the MENA and Southeast Asia regions, differentiating itself through value-based curation and advanced recommendation engines.
About Selentium Group AG
Headquartered in Switzerland, Selentium Group AG is an AI-focused holding company that integrates ventures across finance, healthcare, media, mobility, and urban development. Its portfolio includes FinOracleAI, HippocrAI, ZuZum, and AutoTrue, all aimed at building intelligent, predictive systems for future infrastructure.
FinOracleAI — Market View
The partnership between Selentium Group AG and Invest Qatar is likely to have a positive short-term market impact by enhancing ZuZum’s credibility and accelerating its regional expansion. The involvement of Invest Qatar provides strategic capital and access to regional networks, which could facilitate faster user acquisition and content partnerships. Risks include execution challenges in scaling the platform across diverse markets and competition from established global streaming services. Investors should monitor user growth metrics and partnership developments as key indicators of progress.
Impact: positive
