Param Labs and Animoca Brands Forge Strategic Alliance to Revolutionize Web3 Gaming
In a significant move set to redefine the Web3 gaming landscape, Abu Dhabi-based Param Labs has partnered with the esteemed Hong Kong-based gaming giant, Animoca Brands, heralding a new era in the gaming industry across the MENA region and beyond. This collaboration aims to merge Param Labs' innovative game development prowess with Animoca Brands' extensive expertise in blockchain technology and digital property rights, marking a pivotal step towards creating a more immersive and value-driven gaming experience.
Revolutionizing Game Asset Creation with AI
Param Labs is redefining the gaming world with their cutting-edge Pixel To Poly platform, which enables the transformation of 2D art into 3D game-ready assets. This service, now being extended to selected Animoca Brands’ projects, leverages artificial intelligence to streamline the transition from traditional design dimensions to advanced, interactive gameplay environments. The initiative is poised to revolutionize game asset creation, setting new standards in the industry.
Empowering the Web3 Gaming Ecosystem
At the forefront of game development, Param Labs is known for its noteworthy products, including Kiraverse, a Web3 TPS, and Pixel To Poly, the premier platform for transforming 2D NFTs into 3D, game-ready files. This partnership not only emphasizes Param Labs' commitment to innovation but also positions the company for several exciting initiatives. Among these is a free-mint NFT launch and the release of a litepaper detailing its intricate game economy and infrastructure, hinting at an ambitious future for Web3 gaming.
"With Animoca Brands’ support, we are extraordinarily positioned to break new ground in the Web3 and gaming sectors. This partnership accelerates not just Param Labs but the entire gaming industry, ensuring gamers derive true value from their gaming experiences," said Anthony Anderson, Founding Partner of Param Labs. Yat Siu, Co-Founder and Executive Chairman of Animoca Brands, mirrored this enthusiasm, stating, "This collaboration advances digital property rights in gaming, bringing us a step closer to realizing the vision of the truly open metaverse."
About Animoca Brands
Animoca Brands is a leader in the Web3 space, leveraging blockchain to deliver digital property rights to consumers globally and help establish the open metaverse. The company's broad portfolio encompasses original games like The Sandbox and PHANTOM GALAXIES, as well as products utilizing popular intellectual properties from sports and entertainment domains. As one of the most active investors in Web3, Animoca Brands boasts a portfolio of over 400 Web3 investments, including reputable names such as Yuga Labs and Axie Infinity.
This partnership represents not just a collaboration between two influential companies but a monumental stride towards redefining the gaming landscape. By emphasizing gamer experiences and ownership, Param Labs and Animoca Brands are paving the way for an innovative, value-driven future in the Web3 gaming ecosystem.
Analyst comment
Positive news. Market analysis: The strategic alliance between Param Labs and Animoca Brands is expected to have a positive impact on the market. The collaboration will revolutionize web3 gaming by merging game development prowess with blockchain technology and digital property rights. This partnership will redefine the gaming landscape and create a more immersive and value-driven gaming experience, positioning both companies for future growth in the web3 gaming ecosystem.
