Nearly Half of PC Gamers Excited About Blockchain, According to Ultra PC Gamer Study
A recent study conducted by Ultra, the web3 PC games distribution platform, has revealed that almost half of PC gamers are excited about the integration of blockchain technology in their favorite games. However, enthusiasm diminishes when it comes to non-fungible tokens (NFTs) and cryptocurrencies. The study, which surveyed 2,000 gamers in the US and UK, found that 46% of participants expressed excitement about blockchain elements in PC games, while 43% remained neutral and 11% stated that blockchain annoyed them.
Mixed Reactions to NFTs and Cryptocurrencies Among PC Gamers
The Ultra PC Gamer Study also showed that while 26% of gamers were interested in purchasing limited edition in-game items, only 19% displayed interest in NFTs. Furthermore, 34% of respondents expressed interest in earning in-game currency, but that number dropped by 16% when the rewards were specified as cryptocurrency. These findings highlight a resistance to the adoption of web3 technology among gamers, likely fueled by concerns over scams, controversies surrounding play-to-earn models, and airdrop campaigns.
Ultra Co-CEO Analyzes the Results and Highlights the Gap to Bridge between Web2 and Web3 Gaming
Nicolas Gilot, co-CEO of Ultra, explained the insights gained from the study, emphasizing that the blockchain gaming community has faced backlash and hesitancy from mainstream gamers. Gilot noted that the web3 community has predominantly focused on reaching familiar audiences, resulting in insularity. However, the research findings demonstrate that a significant minority of gamers are actually excited about the potential benefits that blockchain can bring to PC gaming. Gilot further emphasized Ultra’s long-standing belief in using blockchain to address distribution and ownership issues in PC gaming.
Ultra’s Approach to Driving Web3 Adoption in Games Distribution
Ultra aims to drive web3 adoption in games distribution by enabling games to become tradable assets, or “tokenized games.” This approach allows players to sell and resell their digital games, creating a new economy within the gaming industry. According to the study, 58% of PC gamers expressed willingness to sell some of their digital games, while 64% stated that they would be more likely to purchase games at full price if they had the option to resell them later. Ultra’s strategy aligns with their goal of bridging the gap between web2 and web3 gaming.
Future Outlook: Overcoming Gamer Hesitation and Shaping the Future of PC Gaming
The Ultra PC Gamer Study provides valuable insights into the current sentiment among PC gamers regarding blockchain technology and the challenges that lay ahead for web3 adoption. Hesitation and skepticism stemming from past controversies and concerns over the integration of cryptocurrencies and NFTs are important barriers that need to be addressed. Ultra’s efforts to create tokenized games and foster a more open conversation about the benefits of web3 technology serve as crucial steps towards shaping the future of PC gaming. As the industry evolves, striking a balance between innovation and addressing gamer concerns will play a pivotal role in the successful integration of blockchain in the gaming world.
Analyst comment
The news can be evaluated as positive as it highlights that nearly half of PC gamers are excited about the integration of blockchain technology in their favorite games. However, it also shows that there are mixed reactions and some hesitation towards NFTs and cryptocurrencies. As an analyst, it is expected that the market for blockchain technology in PC gaming will continue to grow, but there may be challenges in fully adopting web3 technology due to concerns and skepticism from gamers. Striking a balance between innovation and addressing gamer concerns will be crucial for successful integration.
