Nazara Technologies to Expand Through Gaming, Esports, and Ad Tech Acquisitions

Indian mobile gaming company, Nazara Technologies, is seeking acquisitions to strengthen its presence in gaming, eSports, and ad tech. CEO Nitish Mittersain outlines the company's plan to close one or two deals in Q1 2025 and highlights the importance of previous successful acquisitions in accelerating growth. Nazara Technologies has built a pipeline of opportunities and plans to raise funds for mergers and acquisitions. One potential acquisition mentioned is Kofluence, a leading platform with 600,000 influencers, to enhance game discovery capabilities. The company is looking to bolster cash reserves with a ₹250 crore capital infusion for future expansion.