Spotify vs. Pandora: Music Streaming and Radio Services SWOT Comparison

In the era of digital music consumption, music streaming services have become the go-to platforms for discovering and enjoying music. Two of the most popular streaming services, Spotify and Pandora, have emerged as leaders in this industry. While both platforms offer users access to a wide range of music, they have distinct differences in terms of features, user experience, and target audience. In this article, we will conduct a SWOT analysis to compare the strengths, weaknesses, opportunities, and threats of Spotify and Pandora.