Nike vs. Puma: Athletic Footwear and Apparel SWOT Analysis

Nike and Puma: Competing Giants in Athletic Apparel

In the highly competitive world of athletic footwear and apparel, Nike and Puma stand out as two of the leading players. Both brands have established themselves as global giants, constantly striving to innovate and capture the attention of athletes and consumers alike. However, each brand has its own unique strengths, weaknesses, opportunities, and threats. A SWOT analysis allows us to delve deeper into their competitive landscape and understand how they are positioned in the market.