Coca-Cola dominates market share, but Dr. Pepper Snapple gains ground
The beverage industry is a highly competitive market, with giants like Coca-Cola and Dr. Pepper Snapple vying for consumer attention and loyalty. Coca-Cola, with its iconic brand and extensive global reach, has long been the dominant player in the industry. However, Dr. Pepper Snapple has been steadily gaining ground, carving out a niche for itself with its diverse product offerings and targeted marketing strategies.
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