Xpeng Plans Global Launch of Affordable Mona EV Series in 2026
Chinese electric vehicle manufacturer Xpeng is set to introduce its mass-market Mona series in overseas markets, including Europe, next year. The move aims to intensify competition with both domestic rivals and established global automakers in the rapidly evolving EV sector.
Accelerated Global Expansion
Speaking at the IAA Mobility auto show in Munich on September 8, 2025, Xpeng CEO He Xiaopeng revealed that the company’s international growth has outpaced expectations. Initially present in only three to five markets two years ago, Xpeng now operates in over 60 countries and regions, achieving its 2025 expansion target ahead of schedule.
He announced that in 2026, the Mona series—including the previously launched Mona M03 electric coupe—will be available not only in China but also across Europe and other global markets. The Mona M03 entered the Chinese market last year with a competitive starting price of approximately 119,000 yuan (just under $17,000), positioning it below Xpeng’s higher-end models like the P7 and G6.
Strategic Challenges and Opportunities
While expanding internationally, Xpeng faces challenges such as European Union tariffs on China-made electric vehicles. In response, the company is considering manufacturing vehicles within Europe, though no definitive timeline has been established.
Xpeng showcased an upgraded version of its flagship P7 sedan, the Next P7, at the Munich show, marking its European debut. The company also introduced its humanoid robot, “Iron,” underscoring its broader technological ambitions.
Market Dynamics and Acquisition Plans
Back home, the Chinese EV market is highly competitive, with intense price wars prompting regulatory intervention to curb excessive competition, known locally as “neijuan” or involution. He Xiaopeng has previously cautioned that only a few Chinese EV makers are likely to survive the ongoing market shakeout.
In this context, He disclosed that Xpeng is open to acquisitions, a strategic shift from its limited M&A activity to date. The company acquired the electric vehicle development arm of Chinese ride-hailing firm Didi in 2023 and is now considering further acquisitions, including other EV manufacturers, to strengthen its market position.
“I think if we have the opportunity then we want to acquire some companies,” He said. “For us it’s a good thing to do. Manufacturing companies, EV companies are always possible.”
FinOracleAI — Market View
Xpeng’s planned global launch of the affordable Mona series is likely to have a positive short-term impact by expanding its market share in Europe and other regions, challenging both Chinese and established automakers. The company’s rapid international growth and openness to acquisitions signal strategic agility amid intensifying competition. However, risks remain from EU tariffs and the uncertain timeline for local production, which could affect cost competitiveness. Investors should watch for announcements on European manufacturing plans and potential acquisition targets as key indicators of Xpeng’s expansion trajectory.
Impact: positive
