RBC Sees 27% Upside in LVMH Despite Recent Underperformance

Mark Eisenberg
Photo: Finoracle.net

RBC Sees Investment Opportunity in LVMH Amid Recent Underperformance

RBC (Royal Bank of Canada) analysts have identified LVMH Moet Hennessy Louis Vuitton SE as a potentially profitable investment after its shares have significantly underperformed. The analysts suggest that the stock has a +27% potential upside. Here's a simple breakdown of what's happening and why it might matter to you.

What Happened with LVMH?

Over the past three months, LVMH's stock has declined by 18%. Meanwhile, the European MSCI index (a group of European stocks used to measure the overall performance of the market) has increased by 2%. While this sounds technical, imagine it's a bit like the value of your favorite neighborhood bakery declining while other local businesses are doing better.

Why is This an Opportunity?

RBC analysts believe this drop creates a "buying opportunity". They are "cautiously optimistic" about the next six months. This means they think things could get better, although they aren’t completely sure.

Why RBC Likes LVMH

They have been cautious about luxury brands in general but see LVMH as an exception because of its strong competitive advantages. Competitive advantages are reasons why a company might do better than others, such as having superior products or brand loyalty.

Price Target and Revenue Forecast

RBC has an "outperform" rating on LVMH stock. An outperform rating suggests the stock is expected to do better than the average in the market. They have set a target price for LVMH at €900, down slightly from €905 due to a 2% reduction in their 2024 EBIT forecast. EBIT stands for Earnings Before Interest and Taxes, which is a way to measure a company's profitability. Even with this slight reduction, they still see a 27% upside potential from last Friday’s closing price.

What Other Analysts Are Saying

Many other analysts are also bullish about LVMH. The average target price for the stock from various analysts is €875.58, suggesting a 21.15% upside potential.

Why This Matters to You

Understanding this kind of investment opportunity can be useful, even if you're not a financial expert. Just like how you might buy groceries when they’re on sale to save money, buying stocks that are currently undervalued can potentially lead to financial gains.

If you're considering investments, it might be worth looking into LVMH, especially given this expert analysis.


In summary, RBC’s positive outlook on LVMH even after its recent underperformance could mean a lucrative investment opportunity with a projected +27% gain.

Glossary

  • Underperformance: When a stock doesn’t perform as well as others or the market average.
  • Buying opportunity: A time when it might be beneficial to purchase a stock because it is undervalued.
  • Cautiously optimistic: Being hopeful but careful.
  • Competitive advantages: Factors that allow a company to perform better than its competitors.
  • Outperform rating: A recommendation to buy a stock because it is expected to do better than the market.
  • Target price: The price that analysts believe a stock will reach in the future.
  • EBIT forecast: An estimate of a company's future profitability before interest and taxes.
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Mark Eisenberg is a financial analyst and writer with over 15 years of experience in the finance industry. A graduate of the Wharton School of the University of Pennsylvania, Mark specializes in investment strategies, market analysis, and personal finance. His work has been featured in prominent publications like The Wall Street Journal, Bloomberg, and Forbes. Mark’s articles are known for their in-depth research, clear presentation, and actionable insights, making them highly valuable to readers seeking reliable financial advice. He stays updated on the latest trends and developments in the financial sector, regularly attending industry conferences and seminars. With a reputation for expertise, authoritativeness, and trustworthiness, Mark Eisenberg continues to contribute high-quality content that helps individuals and businesses make informed financial decisions.​⬤