As the backlash against ESG investing continues to grow, some investors are turning to impact investing as an alternative. Impact investing is a strategy that focuses on creating positive social and environmental outcomes while also generating financial returns. With the recent political furor surrounding ESG investing, many investors are feeling disillusioned and are seeking a different approach that allows them to align their investments with their values without getting caught up in partisan debates. Impact investing offers a way to do just that, and it has been around for much longer than ESG investing.
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