VF Corp Surges 11.8%: Activist Investor’s Impact

Shares of VF Corp Jump 11.8% on Support From Activist Investor and Founding Family

Shares of lifestyle clothing conglomerate VF Corp jumped 11.8% in the morning session after activist investor Engaged Capital gained the support of the company’s founding family. Engaged Capital, led by Glenn Welling, has been pushing for board seats and faster changes at VF Corp. The investor has already influenced cost-cutting measures and strategic reviews at the company and has identified director candidates with retail and turnaround expertise. The Barbey family, which owns a significant stake in VF Corp, has stressed the urgency of implementing changes to benefit shareholders.