UN’s Usher Sheds Light on Financing Obstacles for Firms in Green Transition

The Challenge of Scaling Investment in Green Companies

The head of the United Nations Environment Programme Finance Initiative, Eric Usher, has highlighted the ongoing challenge in scaling investment to companies transitioning to greener practices. While renewable energy projects have been successful in attracting investment, Usher explains that there are “50 shades of green” when it comes to companies in the process of becoming sustainable. This makes it difficult to clearly define and label them as truly green investments, posing a challenge for those seeking to allocate capital.