The Demise of Carta: A Meltdown for Henry Ward’s Private Startup Exchange

Carta’s Subscription Software Sales Soar, Tripling in Two Years

Venture capitalists were quick to dismiss the market for software that manages startups’ stock issuances as too niche. However, co-founder Henry Ward of Carta proved them wrong. Over the past two years, Carta’s subscription software sales have seen a remarkable surge, tripling in value to reach an impressive $150 million in 2021. This impressive growth rate has given Ward and his team the confidence to pursue their long-held vision of establishing a stock exchange for startups.