India Emerges as Key Market for Consumer Giants

India: A New Frontier for Packaged Goods Giants

India is fast becoming the focal point for major consumer goods companies like PepsiCo, Unilever, and others, as they shift their growth strategies from a sluggish China to this rapidly expanding market. With the Indian economy growing at the fastest rate among major emerging markets, these corporations are keen to tap into the diverse preferences of the country's vast population, including its largely unexplored rural areas.