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Nike’s $2 Billion Cutback Plan: 1,600 Jobs Slashed

Sportswear giant Nike plans to cut over 1,600 jobs, or 2% of its workforce, in a cost-cutting strategy to combat weak profit forecasts. The company aims to save $2 billion over three years through measures such as supply reduction, streamlined management, and increased automation. This move comes in response to reduced consumer spending on non-essential items. Severance costs are estimated to be $400 million to $450 million. However, Nike's decisive action demonstrates its determination to navigate the challenging business landscape and position itself for future resilience.

by Mark Eisenberg
Fri, Feb 16, 2024 11:08am
in Business
• 2 mins read
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Nike's  Billion Cutback Plan: 1,600 Jobs Slashed | FinOracle

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Nike to Cut Over 1,600 Jobs in Cost-Cutting Strategy

Weak Profit Forecasts Trigger Workforce Reduction

In a move to combat weak profit forecasts, global sportswear giant Nike has announced plans to cut approximately 2% of its workforce, equivalent to over 1,600 jobs. The company aims to implement a cost-cutting strategy that includes a $2 billion savings plan spread out over three years.

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