Google Play Expanding Support for RMG Apps to Boost Gaming Sector
In a positive move for the gaming industry, Google Play has announced plans to expand its support for real money gaming (RMG) apps. This decision comes in response to the growing demand for RMG experiences on mobile devices. Google Play aims to help developers build new businesses and reach wider audiences across a variety of content types and genres. By expanding its support for RMG apps, Google Play is set to boost the gaming sector even further.
Insights from Pilot Programs Inform Google Play’s RMG Expansion
To ensure the success of its RMG expansion, Google Play has conducted several pilot programs. These programs were designed to determine how to support a wider range of RMG operators and game types. The valuable insights gained from these pilots, along with positive feedback from users and developers, have shaped Google Play’s plans for expanding its support for RMG apps. With a data-driven approach, Google Play is well-prepared to meet the demands of this thriving market.
New Policy for RMG Apps to Launch in June, Benefiting Developers Globally
Google Play’s expanded support for RMG apps is set to launch in June. Initially, this support will be available to developers in India, Mexico, and Brazil. However, Google Play has plans to expand its coverage to include more countries in the future. This new policy will provide new business opportunities to developers worldwide, while also prioritizing user safety. The expansion of RMG support on Google Play will open up exciting possibilities for developers globally.
Grace Period Extended for DFS and Rummy Apps in India on Google Play
For developers in the Google Play Pilot Program for distributing daily fantasy sports (DFS) and Rummy apps in India, Google is extending the grace period. This means that pilot apps will remain on Google Play until June 30, 2024, when the new policy takes effect. After that time, developers can distribute RMG apps in India, beyond DFS and Rummy, as long as they comply with local laws and Google’s updated policy. This extension provides developers with ample time to adapt to the new regulations and continue offering their apps on Google Play.
Stakeholders Welcome Google Play’s Move to Support RMG Apps
The announcement from Google Play regarding its expanded support for RMG apps has been met with enthusiasm from stakeholders in the gaming industry. Roland Landers, CEO of the All India Gaming Federation, views this move as a significant boost for the Indian online gaming industry. He believes that it will foster responsible innovation and provide a wider range of choices for Indian consumers. Additionally, Landers highlights the benefits for MSMEs and new developers, as they will now be able to compete with established companies. The support for RMG apps is not only encouraging for innovation but also has the potential to enhance the overall user experience.
Analyst comment
Positive news: Google Play is expanding support for real money gaming (RMG) apps, boosting the gaming sector. This move is based on insights from pilot programs and will provide new business opportunities for developers globally. The grace period for DFS and Rummy apps in India is also extended. Stakeholders welcome this move as it fosters responsible innovation and provides more choices for consumers, benefiting MSMEs and new developers. The overall user experience is expected to be enhanced.
